Criteo
X
CHANNIFY
Criteo X Channable
Advertise on Criteo with a synced product catalog from Shopify. Catalog feed, audience targeting and ROAS optimization in one package.
What this package includes:
- Direct API connection Shopify → Channable → Criteo
- Product catalog feed synced for dynamic ads and retargeting
- Attribute mapping tailored to Criteo's catalog specifications
- Automatic feed updates keep product data and prices current
- Testing, validation and guidance to go-live
About this integration
Complete Criteo integratie via Channable
Retargeting en dynamic display ads met je Shopify-catalogus via Criteo. Automatische feed-sync, AI-driven personalisatie en budget-optimalisatie voor cross-channel retargeting campagnes.
- Koppeling Shopify - Channable - Criteo
- Productcatalogus sync naar Criteo
- AI-driven dynamic retargeting
- Uitsluiting niet-leverbare producten
- Foutcontrole en begeleiding bij live-gang
Criteo integration: dynamic retargeting with your product feed
Criteo is one of the largest retargeting platforms in the world, serving over 20,000 advertisers. The platform uses dynamic product feeds to show personalized ads to visitors who visited your webshop but didn't buy. Criteo's algorithm automatically selects the most relevant products per individual.
With the Channable integration, you sync your Shopify catalog to Criteo with an optimized feed. AI categorization and title optimization ensure Criteo's algorithm can match the right products to the right visitors. Data enrichment fills in missing fields that Criteo needs for product display.
ROAS rules automatically exclude products with too low a margin, so your ad budget isn't spent on products that don't generate profit. The feed is updated daily with current prices, inventory and product images for maximum relevance.
What challenges are you facing?
Choose your challenge and see exactly which steps I'll take for you. Checkout directly or schedule a call.
Here's what we'll do for you
Targeted approach in 4 stepsSecure checkout via Shopify
How your integration works
Connect your shop
I connect your Shopify store to Channable via a direct API integration. Your entire product catalog is automatically imported.
Optimize your catalog
Product sets are segmented for audience targeting. ROAS rules filter low-margin products from your Criteo campaigns.
Go live
After thorough testing your catalog goes live on Criteo. Dynamic ads and retargeting campaigns automatically use your latest product data.
What you get
A complete ad platform integration powered by the Channable Rule Engine. From catalog feed to dynamic ads. Higher ROAS, less manual work.
API Direct Connect
Secure, direct API connection between Shopify and Criteo via Channable. No manual exports, no CSV files.
Dynamic Ad catalog feed
Product catalog synced for dynamic ads, retargeting and shopping campaigns on Criteo. Automatic product-set segmentation for audience targeting.
ROAS optimization
Filter products by margin, performance and inventory. Exclude low-margin products from your Criteo campaigns for better ad spend.
Pixel & conversion tracking
Sync product data with your Criteo pixel for accurate conversion attribution. Measure ROAS per product, not just per campaign.
Cross-platform feed management
One Channable feed, multiple ad platforms. Add new channels in minutes without extra feed configuration.
Personal guidance
Direct access to Edwin, Channable Gold Partner. No ticket system, no queue. For urgent issues I respond within hours.
Why Channify?
You work directly with me, Edwin. No intermediaries, no account managers. As a Channable Gold Partner, I belong to the top 5% of all Channable partners in Europe. I combine Shopify and Channable expertise — a rare combination that ensures integrations that actually work.
More about EdwinFrequently asked questions
How long does the Criteo setup take?
Most ad platform integrations are live within 2-4 business days, depending on your catalog and Criteo's feed requirements.
Does this work with my Shopify version?
Yes, the integration works with any Shopify version, from Basic to Plus. The Channable integration is compatible with all plans.
Why Criteo for ad campaigns?
Criteo is an ad platform where product catalogs power dynamic ads and retargeting campaigns. A synced catalog feed with correct product sets ensures more relevant ads, higher ROAS, and less wasted ad spend.
Can I add more channels later?
Absolutely. Once your Channable feed is set up, adding a new channel is a quick, efficient step. Just order the next integration and I'll handle the rest.
What if something goes wrong?
You reach me directly via email or phone. No ticket system, no queue. For critical issues I respond within a few hours.
Is support included?
The setup includes testing and validation. For ongoing support and maintenance I can create a tailored proposal based on your needs.
Do I need a Channable subscription?
Yes, the setup cost is exclusive of the Channable subscription. Channable offers plans from €39 per month, based on the number of products and channels. You can adjust or cancel the subscription monthly. I'll help you choose the right plan.
Does the integration sync both ways?
Product data flows from Shopify to Criteo via Channable: catalog feed, prices and inventory sync automatically. Conversion data is synchronized back for accurate ROAS measurement and retargeting optimization.
What if my products get rejected on Criteo?
Channable provides specific error messages per product. During setup I create cleanup rules that automatically fix missing catalog fields, wrong categories and incomplete product data, so your Criteo campaigns always run with clean data.
Can I switch to a different plan later?
Certainly. You can upgrade or downgrade your Channable subscription monthly. The integration I set up keeps working regardless of the plan. Want more channels or extra modules like the Repricer or PPC tool? I'll arrange it for you.
Ready to boost your ROAS on Criteo?
Order your integration and I'll set everything up for you. Within 2-4 business days your catalog is live on Criteo, product sets are segmented for targeting and your dynamic ads run with up-to-date data.
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