Personal guidance from a Shopify expert
10+ years of e-commerce experience in 1-on-1 sessions. From a focused advice session to full-service guidance — you decide how much help you need.
Book a coaching session →From €110 excl. VAT · 60 minutes · MS Teams
Three steps, one expert
Whether you need direction, guidance, or someone to do it for you — there's a step that fits.
I point the way
A focused 60-minute advice session
Get personal advice from Edwin. In 60 minutes we dive into your challenges and you get a concrete action plan. No callcenter, no slideshows — just you and Edwin.
€110 excl. BTW
Book session →I walk with you
Coaching packages from 2 to 6 hours
More than just advice — Edwin guides you through the process. Multiple sessions, AI-powered tools, and WhatsApp support. Choose from Start, Sprint, or Pro.
From €149 excl. VAT
View packages →I do it for you
Full-service build & integration
You focus on your business, Edwin handles the rest. Complete Shopify build, Channable integration, and everything in between — delivered ready to launch.
From €1,400 excl. VAT
Explore full-service →Coaching packages
Choose how much guidance you need. All packages include 1-on-1 sessions, AI-powered tools, and WhatsApp support.
Fudge Start
The flying start with AI
- Max 2 hours of coaching
- 1 video call session
- Fudge AI agent installation
- Theme selection & customization
- 1 product page built with AI
- 1 month WhatsApp support
Fudge Sprint
Faster to a complete shop
- Max 4 hours of coaching
- 2 video call sessions
- Everything from Start
- Page structure & navigation
- SEO & marketing discussed
- 2 months WhatsApp support
Fudge Pro
Complete journey to launch
- Max 6 hours of coaching
- 3 video call sessions
- Everything from Sprint
- Complete shop concept
- Review & launch plan
- 3 months WhatsApp support
Topics & expertise
Anything e-commerce. These are the most common topics — but feel free to bring your own.
Shopify setup & optimization
Store structure, themes, apps, and conversion tips.
Channable feed management
Product feeds, channel setup, and optimization rules.
Marketplace integrations
Bol.com, Amazon, Google Shopping, and beyond.
SEO
Technical SEO, content, and search visibility.
Growth strategy
Scaling, channels, ROAS, and long-term planning.
Technical issues
Bugs, custom code, API connections, and data.
How it works
Book your session
Checkout directly. After payment, you schedule a time with Edwin.
Send your questions
Share your challenges beforehand via email.
1-on-1 video call
60 minutes of sparring with Edwin via MS Teams.
Action plan
Concrete step-by-step plan in your inbox after the call.
Frequently asked questions
We use MS Teams. You receive the meeting link by email immediately after booking.
Yes, free of charge up to 24 hours before the appointment. Just reply to the confirmation email with your preferred new time.
On request we record the call and share the recording with you, so you can review the advice at your own pace.
Not good, money back. No fine print. If the session does not deliver value, you get a full refund.
Yes. You can book individual sessions or check our coaching packages (2h, 4h, 6h) for a better rate. Contact Edwin for tailored arrangements.
Anything e-commerce: Shopify setup and optimization, Channable feed management, marketplace integrations, product data, growth strategy, conversion, SEO, or technical issues.
Ready to spar with an expert?
Book a 60-minute coaching session with Edwin. Concrete advice, an action plan, and no callcenter in between.
Book your session →
